Coca Cola Christmas Truck Tour confirmed for 2022
Holidays are coming – and so is the Coca-Cola Christmas Truck. The drinks giant has confirmed that the much-anticipated tour is happening once again for Christmas 2022 and fans can’t way to see it roll up once again. The Coca-Cola truck first appeared on screen in November 1995 and has since become a familiar fixture in festive TV schedules across more than 100 different countries.
Read more:The ultimate guide to Christmas events for kids in Manchester The classic advert shows a procession of twinkly trucks snaking their way through a snowy landscape, lighting up Christmas trees and houses as they pass while children watch in wonder. The dates of this year’s tour have yet to be announced but in previous years it has stopped off in Greater Manchester, with The Trafford Centre and Asda Eastlands both being stop off points over recent years.
This year’s tour is set to put a spotlight on local community, supporting FareShare, the UK’s biggest charity fighting hunger and food waste.
Coca Cola Truck outside The Trafford Centre (Image: Gaz Newsham)
Lindsay Boswell, CEO at FareShare said: “We’re incredibly grateful for the support from Coca-Cola. Their donation will help us get more good-to-eat surplus food to people across the UK most impacted by the cost of living crisis. We hope as many people visit the Coca-Cola Truck Tour this Christmas so that we can get more food to people who need it during what are challenging times for many.”
As well as capturing the perfect seasonal selfies in front of the iconic red truck, this year’s tour promises to be ‘bigger and better than ever before’, with a magical ‘winter market’ setting, featuring fun activities for all to get involved with. This year’s sparkling Christmas experience also offers fun opportunities – from giggle-inducing ‘elfie selfie’ shots, to QR codes that access a host of interactive games, plus food huts that will serve up delicious seasonal tastes. Visitors will also have the opportunity to purchase Coca-Cola Zero Sugar and Coca-Cola Original Taste and have them personalised with their name or short phrase, as a gift or keepsake.
The Coca-Cola Truck at The Trafford Centre last Christmas (Image: Manchester Evening News)
The truck will appear on our TV screens later this month, with the first airing of the much loved ‘Holidays Are Coming’ ad often said to still signify the official start of Christmas.
Laura Moon, senior brand manager at The Coca-Cola Company, Great Britain, said: “Coca-Cola has always been synonymous with Christmas, particularly the iconic Truck Tour and Holidays Are Coming advert. This year, the magic of Christmas is needed more than ever, and we are excited to bring back our famous truck tour to fans nationwide. “We’re also extremely pleased to continue our relationship with FareShare and for every person that visits the Truck Tour, we’ll donate the equivalent of a meal on their behalf, supporting those most in need this festive season.”
The tour schedule will be announced on Coca Cola’s Instagram and Twitter accounts.
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