Coca Cola Truck Tour making surprise visit to The Trafford Centre
The Coca-Cola Christmas Truck is returning to Greater Manchester for a second time – making a surprise visit to The Trafford Centre. After it stopped off at Asda Sportcity last week, we thought we’d seen the last of the much-loved truck for another festive season. But now the drinks giant has announced it is coming back – and will be at the shopping mall on Sunday, December 11 and Monday, December 12.
As well as capturing ‘the perfect seasonal selfies’ in front of the iconic red truck, this year’s tour promises to be ‘bigger and better than ever before’, with a magical ‘winter market’ setting, featuring fun activities for all to get involved with. Read more: The ultimate guide to Christmas events for kids in Manchester This year’s sparkling Christmas experience also offers fun opportunities – from giggle-inducing ‘elfie selfie’ shots, to QR codes that access a host of interactive games, plus food huts that will serve up delicious seasonal tastes.
Visitors will also have the opportunity to purchase Coca-Cola Zero Sugar and Coca-Cola Original Taste and have them personalised with their name or short phrase, as a gift or keepsake.
The Coca Cola Christmas Truck visited Manchester Asda last week (Image: Vincent Cole – Manchester Evening News)
This year’s tour is set to put a spotlight on local community, supporting FareShare, the UK’s biggest charity fighting hunger and food waste. Lindsay Boswell, CEO at FareShare said: “We’re incredibly grateful for the support from Coca-Cola. Their donation will help us get more good-to-eat surplus food to people across the UK most impacted by the cost of living crisis.
We hope as many people visit the Coca-Cola Truck Tour this Christmas so that we can get more food to people who need it during what are challenging times for many.”
The Coke truck will be at The Trafford Centre on Sunday (Image: ABNM Photography)
Laura Moon, senior brand manager at The Coca-Cola Company, Great Britain, said: “Coca-Cola has always been synonymous with Christmas, particularly the iconic Truck Tour and Holidays Are Coming advert. This year, the magic of Christmas is needed more than ever, and we are excited to bring back our famous truck tour to fans nationwide. “We’re also extremely pleased to continue our relationship with FareShare and for every person that visits the Truck Tour, we’ll donate the equivalent of a meal on their behalf, supporting those most in need this festive season.”
The truck will be at The Trafford Centre from 11.30am on both days, staying until 6pm on Sunday and 8pm on Monday.
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