Mazda UK in bid to boost appeal of first electric car

Mazda UK is launching a range of MX-30 consumer offers thanks to a ramped-up supply pipeline. Mazda's first all-electric vehicle is now available with 0% Mazda Hire Purchase up to five years with a 40% minimum deposit, while for Personal Contract Purchase (PCP) the MX-30 BEV is offered with four years 0% APR with no minimum deposit and a GBP500 Mazda depoosit on orders placed by 2nd April. The offer means the Mazda MX-30 now starts at GBP28,995, with a customer saving of GBP2,255 off the OTR price of GBP31,250.

A free pod-point home charger is also offered. Commenting on the enhanced consumer offers on the Mazda MX-30 BEV, Jeremy Thomson, managing director Mazda Motors UK, said: "Thanks to its compact battery, the Mazda MX-30 offers a tempting blend of an affordable price tag and engaging handling, which combined with its distinctive styling, innovative technology and class-leading interior quality, has meant strong demand for Mazda's first BEV. As we ramp up MX-30 sales in the UK in 2024, we're able to offer a fantastic consumer offer and strong price point to retail customers".

"Customers can benefit from a low monthly price and completely affordable running costs while owning an EV that has been developed with Mazda's unique focus on driver engagement and stand-out design." The battery electric compact SUV features an AC synchronous electric motor and a 35.5kWh lithium-ion battery that delivers a range of 124 miles+ and comes with AC charging up to 11kW and DC rapid charging. Featuring three models - Prime-Line, Exclusive-Line and Makoto[1], standard equipment on all UK MX-30s includes LED headlights with daytime running lights, reversing camera, Mazda Radar Cruise Control with Intelligent Speed Assist, navigation and head-up display.

Each MX-30 comes as standard with a Type 2 AC charging cable and a socket for DC rapid charging, which allows for charging from 20 to 80 per cent battery in 36 minutes. The Mazda MX-30 range starts with the Mazda MX-30 Prime-Line with 18-inch silver alloy wheels, black door mirrors and a black grille, it's exclusively offered in a single tone paint design with a choice of five colours: standard arctic white, or polymetal grey, ceramic white and jet black, plus machine grey. The MX-30 Exclusive-Line features 18-inch Bright alloy wheels, power seats, lumber support adjustment and smart keyless entry and a three-tone design.

The Makoto features three interior trim options - a light grey cloth interior trim with Stone artificial leather, or an optional dark grey interior and brown artificial leather or a new dark grey interior with black artificial leather. front wiper de-icer and a power and tilt sunroof, while inside a heated steering wheel, 12-speaker Bose surround sound plus a host of extra active safety technology and a 360-degree view monitor.

References

1. ^ Featuring three models - Prime-Line, Exclusive-Line and Makoto (www.am-online.com)